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http://repository.ukrida.ac.id//handle/123456789/593
Title: | The Impact of Celebgram Endorsement on Purchase Intention: The Mediating Effects of Customer Attitude and Brand Awareness |
Other Titles: | The 8th International Conference on Entrepreneurship and Business Management (ICEBM) Universitas Tarumanagara 2019 |
Authors: | Wahyoedi, Soegeng Saparso, Saparso Winoto Tj., Hery Amitay, Yemima |
Issue Date: | 7-Nov-2019 |
Publisher: | Fakultas Ekonomi Universitas Tarumanagara |
Abstract: | n/a |
URI: | http://repository.ukrida.ac.id//handle/123456789/593 |
ISBN: | 978-94-6252-980-9 |
Appears in Collections: | Journal |
Files in This Item:
File | Description | Size | Format | |
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Prosiding ICEBM 2019.pdf | 1.05 MB | Adobe PDF | View/Open |
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